The only platform built for every athlete in your department. The quarterback and the diver. The basketball player and the wrestler. Same access. Same tools. Same shot.
◆ Zero institutional budget required
The situation
Your NIL coordinator serves your program. APEX serves every athlete individually.
Your NIL staff and social media team work for the institution. APEX works for the athlete. Personal brand tools, individual brand opportunity access, financial literacy, and compliance resources built for the athlete sitting in seat 247 on the lacrosse bus — not just the starting quarterback. And it costs your department nothing.
$0
institutional cost
Every sport
every gender, every level
100%
athletes keep what they earn
$10/mo
paid by the athlete directly
The real comparison
What it would cost your athlete to get this on their own.
APEX is not replacing your NIL coordinator. It gives every individual athlete access to things they could never afford or find alone.
Personal social media strategistAthlete-facing, personal brand development — market rate$200–$500/mo
NIL legal consultationPer-session rate for individual contract review$150–$300/hr
Financial advisorFor earned income, budgeting, and tax planning$100–$300/hr
Brand deal sourcing via agent or brokerCommission on earnings — industry standard15–20% of earnings
Eligibility and compliance resource accessMost athletes have no individual access at allNot available individually
◆ APEX — all of it, every athlete, paid by them directlyThey keep 100% of every dollar earned from APEX brand opportunities. We take nothing.$10/mo
$10/month
gives every athlete what the market charges hundreds per hour for
$30 to join. $10/month. Paid directly by the athlete. Zero from your institutional budget.
Run your numbers
See what APEX looks like for your department.
Move the sliders to match your department. Toggle between what your athletes save and what they gain access to.
5,000
60%
3,000
athletes enrolled
$190–$490/mo
saved per athlete vs. going it alone
$10/mo vs. $200–$500/mo market rate
$570K–$1470K/mo
total savings across all enrolled athletes
Cost per athlete — APEX vs. going it alone
Social media strategy
$200–$500/mo
NIL legal consult
$150–$300/hr
Financial advisor
$100–$300/hr
Brand deal sourcing
15–20% commission
APEX — all of it
$10/mo
Without APEX
$200–$500/mo
per athlete, per tool, out of pocket
With APEX
$10/mo per athlete
everything included, $0 to your department
3,000
Athletes with brand opportunity access
Every enrolled athlete can browse, apply for, and complete gigs posted by APEX certified vendors.
28
Sports with full platform access
Every sport in your department gets the same tools. No sport is left out.
6
Core tools unlocked per athlete
Brand opportunities, financial literacy, social media strategy, NIL compliance, vendor discounts, and career development tools.
1,200
Potential gigs available per month
Based on enrolled athletes and platform activity. Actual gig volume depends on our certified vendor network. Illustrative estimate.
Sample monthly member activity
Athletes enrolled3,000
Sports represented28
Gigs completed1,200
APEX brand opportunity earnings$744,000
Cost to department$0
Sample annual activity
Total gigs completed/yr14,400
Total APEX brand opportunity earnings/yr$8,928,000
Dept. budget impact$0
Athletes active on platform40%
APEX designationPreferred Association
These figures are illustrative examples based on platform averages. APEX is a national club — actual brand opportunity earnings depend on the volume of gigs posted by our certified vendor network and the participation of your athletes. Results will vary.
APEX is your department’s Preferred Athlete Membership Association.
Not a vendor relationship. Not a revenue arrangement. APEX facilitates the connection between your athletes and certified brands. NIL compliance goes through your institution the way it should. Every dollar earned by an athlete from an APEX brand opportunity goes directly to that athlete. APEX takes nothing from their earnings. This report is yours to share with your president, your board, and your athletes’ families.
The cost of doing nothing
What your athletes miss every month without APEX.
This is not about what APEX costs. It is about the access your athletes do not have right now while they wait.
Brand opportunities
Going to athletes at other schools
Certified brands on APEX are actively posting gigs right now. Without APEX your athletes have no way to find them. Those brands work with athletes at schools that moved first.
Zero tools
For the individual athlete
Financial literacy. Social media strategy. Eligibility resources. NIL compliance tools. Every athlete not on APEX is navigating this completely alone.
Every visit
A recruiting question you cannot answer
Parents ask about NIL resources at every official visit. Transfer portal athletes choose based on infrastructure. Without APEX you do not have a real answer for every athlete.
Every day
The window to be early is closing
The schools that get in now are the ones who get to say they saw it coming. Being early on something real matters in this industry. That positioning is only available once.
What this does for you
The AD who finally thought of everyone.
Every AD cares about all of their athletes. APEX is the first time you have something real to give all of them — and it costs your department nothing to make it happen.
Athletic department resource access — with and without APEX
How much of each resource category your athletes can access today versus with APEX.
Brand opportunity access
Without APEX
Little to none
With APEX
Full access
Financial literacy tools
Without APEX
10%
With APEX
Full access
Social media strategy (individual)
Without APEX
Little to none
With APEX
Full access
NIL compliance resources
Without APEX
20%
With APEX
Full access
Career development tools
Without APEX
10%
With APEX
Full access
Vendor discounts
Without APEX
Little to none
With APEX
Full access
Without APEX — most athletes have no individual accessWith APEX — every athlete, full access, day one
◆
Your annual review just got stronger
You walk in with a monthly report showing athlete engagement, brand activity, and earnings across every sport. Real numbers. Your initiative. Your story to tell.
"Under my leadership we gave every athlete in our department access to brand opportunities, financial tools, and career resources. Here is the data."
◆
Equity across every sport — documented
The diver has the same access as the quarterback. The women’s golf team has the same tools as the football program. You have the monthly report to prove it.
"We do not just talk about equity in our department. We built it in. Every athlete, every sport, same access."
◆
A recruiting talking point that costs you nothing
Parents ask about NIL resources at every official visit. Athletes in the transfer portal choose based on infrastructure. APEX gives you a real answer on day one.
"Every athlete at this school has access to APEX from the day they arrive."
◆
The AD who was early
APEX is growing. The schools that get in now are the ones who get to say they saw it coming. That matters in this industry. Being early on something real is a career differentiator.
"We brought APEX to our department when it launched. Our athletes were the first to have this."
◆
Your board presentation writes itself
The monthly member activity report is yours. Athletes enrolled, sports represented, gigs completed, APEX brand opportunity earnings. Hand it to your president. Share it with your board.
"Zero institutional budget. Measurable athlete engagement. Every month."
◆
Legacy — not just a line item
Athletes who graduate with APEX take their membership with them. The tools follow them into their professional career. You gave them that on day one.
"The resources you gave us here stayed with us long after we graduated."
Your point of contact
One person. Direct line. Always available.
No ticketing system. No help desk. You reach a co-founder directly.